A Terrific Way to Explain What Your Company Sells

 Why saying "we can do it all" is not effective and one technique you can use to explain what you sell in an engaging and easy to understand. Use it and your services will sell themselves.

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The Power of Inflection Points in B2B Marketing Strategies

Hi There!

Today I'll talk about THE POWER OF INFLECTION POINTS in B2B Marketing Strategies. Do your products and services answer your customer's pains during their inflection points? I want to hear your thoughts!! Enjoy the video!
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Going Up? You’ll be with this New Elevator Pitch!

 As promised here's your Monday dose of sage advice. This week: Your Elevator Pitch — If Aunt Sophie Doesn't Get it You're in Trouble! This week's vid is shorter and even more entertaining than last week! Enjoy!

(…and with your help I'll claw my way to Youtube stardom! Please subscribe!)

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Introducing My YouTube Channel: Going for the Big Time!

Going for the Big Time! is my new Youtube Channel! It's for all of you who want to accelerate your business success through great marketing!

After months of preparations, painful rehearsals (you should see the cutting room floor…or maybe not) and coaching from colleagues Going for the Big Time is what I'm doing too!

And folks, you're all gonna help make me a YouTube stah!

Of course, I'll make it worth your while: my vids will be fun and informative. So please subscribe and leave comments — even snarky ones :) — I'll respond video style.

Check out my first vid that answers the age old question How Much Should You Spend on Marketing? Then check in every Monday morning @10 a.m. for a new one!

THANK YOU!

Deb!

…All right Mr. Demille I'm ready for my close up…

New Videos Every Monday at 10am (EST)

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How much should you spend on marketing?

​How much should I spend on marketing? No one likes the answer to this question because the answer is… it depends. There are three marketing metrics that when you take them individually are a good guide, but when you bring them together, they get you to a really meaningful number. The three metrics are Percentage of Growth Revenue, Market Message Saturation Budget, and the Investment you're willing to make to Achieve your Business Objectives. So, let's get started

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